SALOMON

Salomon is a leading French manufacturer of sporting goods, recognized worldwide as a benchmark brand in equipment for mountain sports and outdoor activities. Founded in 1947 by François Salomon in Annecy, in the heart of the French Alps, the brand stands out for its strong focus on technological innovation, technical performance, and safety on demanding terrain. Although it is part of the Finnish conglomerate Amer Sports, it maintains its original alpine identity.

Origin and Evolution

• Founded by François and Georges Salomon initially as a workshop for ski edges and saw blades.
• It established itself as a world leader in innovations for winter sports during its first decades.
• It expanded its market to include footwear for mountaineering and hiking, becoming a global benchmark in outdoor sports.

Main Products

• Footwear: Specialized shoes for trail running, hiking, and trekking.
• Snow Equipment: Bindings, boots, snowboards, and skis.
• Textiles and accessories: Breathable technical clothing, hydration packs, and trekking poles.

Key features

Leadership in Trail Running and Skiing: The global benchmark brand for both trail running footwear and winter sports (alpine skiing, cross-country skiing, and snowboarding).

Technological Innovation: Creators of iconic patents such as the Quicklace fastening system, stabilizing shoe chassis, and revolutionary ski bindings that changed the sport in the 1950s.

The "Gorpcore" phenomenon and Urban Fashion: In recent years, their technical shoes (such as the XT-6 line) have made the leap from the mountains to the fashion runways and everyday casual wear, becoming an icon of the urban trend based on utilitarian and mountaineering aesthetics.